Circus was invited to rebrand Conversio, a conversion rate optimisation agency
Conversio use the infinity symbol as it represents the looped nature of many of their projects: test, experiment and analyse
Iconography
Iconography design for Conversio’s service set positions Conversio as playful and accessible
A toolkit of measurement graphics helps to create the distinctive visual style, whatever the application
Guidelines
Simple brand guidelines enable Conversio to create any print or digital applications
